KAMCHATKA. BrandExpert created a brand of premium seafood KAMCHATKA manufacturing the widest range of natural salmon fish and caviar of exceptional quality.
Atlantica
The key reasons for the rebranding were the desire to strengthen the brand's position in the market, and effectively combine under a single brand a wide range of products. The former name "Fosforel" reflected only the segment of trout (forel means trout in Russian) and did not allow the brand to sell effectively fish of other species, seafood, preserves, etc. The transition to "Atlantica" brand name allowed the brand to comprise the entire product matrix and form a strong brand with a high market potential in the "middle plus" segment.
Photo and video materials used in this project provided by: customer / BRANDEXPERT «Freedom Island» / ShutterStock / Freepik / Unsplash / Pexels / Goodmockups / Pixpine
Meridian. Company Meridian is one of the leading companies of the Russian market that produces high-quality fish and seafood products. It has been functioning for 30 years now and has the widest range of products.
MERIDIAN-ECO. New premium range of fresh fish Meridian-Eco is targeted at the most demanding customers. The products contain no preservatives and additives; keep ultimate healthy features and natural taste of fresh fish.
Meridian. “The Liberty Island” branding agency has developed an updated packaging design of the main product line of seafood and marine cocktails by "Meridian".
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The BRANDEXPERT Team.
The BRANDEXPERT Team.