Miratorg Bakery.
Miratorg: corporate style
BrandExpert "The Freedom Island" has developed a positioning strategy, the updated logo, and a brand guideline that combined identity standards for the corporate brand of "Miratorg" and two retail formats in holding's structure. As a result of restyling, the new logo and corporate identity design allow visually to unite the previously scattered graphical solutions in the corporate and retail branding of "Miratorg". According to the current brand guideline, logos of the corporate brand, supermarket and meat shop use a single graphical solution, the unique lettering "Miratorg". It significantly simplifies the identification of the brand for a consumer.
Photo and video materials used in this project provided by: customer / BRANDEXPERT «Freedom Island» / ShutterStock / Freepik / Unsplash / Pexels / Goodmockups / Pixpine
Miratorg: pet food. MIRATORG — pet food from the largest vertically integrated agricultural holding in Russia. As part of the project a brand platform was developed, packaging design were created and photography of the product lines was carried out.
Miratorg Veal. Miratorg, the leader of the meat industry of Russia, has released an absolutely new product, a premium quality pink veal. Brandexpert developed packaging design concept, product catalog, and ads.
???. Miratorg chilled poultry products
???. Miratorg holding has expanded its assortment with a new product line of premium Dorper lamb and mutton. Brandexpert branding agency created a packaging design solution reflecting the product's positioning and exquisite taste.
Carpaccio by Miratorg. Carpaccio by Miratorg. Food styling and packaging design.
Rodeo Miratorg. Creating a brand the first annual "Rodeo Miratorg"
Other projects for Miratorg
KABOSH. BRANDEXPERT agency made a comprehensive rebranding for cheese producer KABOSH. A brand platform, logo, corporate identity, advertising design, product packaging and brandbook were developed.
???. Rebranding of "Sochinsky Meatworks," the largest producer of delicatessen meats and sausages in southern Russia. Developed packaging and label design for products. Created brand guidelines and positioning strategy outlined in a brand book.
OKRAINA. Okraina holding’s matrix includes only natural meat products. The branding agency BRANDEXPERT re-branded the whole holding: developed the corporate brand identity, logo, brand guidelines, website, and also created packaging design.
klinskiy. The updated packaging design for Klinsky brand, one of the key assets in PRODO Group portfolio.- Miratorg Veal. Miratorg, the leader of the meat industry of Russia, has released an absolutely new product, a premium quality pink veal. Brandexpert developed packaging design concept, product catalog, and ads.
- ???. Miratorg chilled poultry products
- ???. Miratorg holding has expanded its assortment with a new product line of premium Dorper lamb and mutton. Brandexpert branding agency created a packaging design solution reflecting the product's positioning and exquisite taste.
Other projects in the similar business segment
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The BRANDEXPERT Team.
The BRANDEXPERT Team.