BRANDEXPERT agency presents FLAMENCO — the flagship brand of the "ROST" group of companies, Russia's leading vegetable producer. This premium line features authentic tomatoes grown from unique varieties, with an exceptionally rich red color and vibrant flavor. As part of the project, the branding agency carried out a full brand development cycle: from naming and positioning to creating the logo, brand book, packaging, and label design, along with professional photography for marketing communications.
FLAMENCO is not just tomatoes — it's a symbol of passion and sophistication. Their dense flesh, juiciness and rich aroma make them the perfect ingredient for gourmet dishes. These tomatoes are rich in lycopene, a powerful antioxidant that supports heart health and youthful skin.
FLAMENCO is inspired by the aesthetics of Mediterranean lifestyle. Elegance, passion and luxury are not just words but the philosophy of the brand. Designed for those who appreciate taste, style and sophistication, this brand becomes a reflection of culinary art.
The FLAMENCO packaging design reflects the brand's character — a celebration of life and aesthetics in every dish. These tomatoes will adorn any table and add exceptional expressiveness to every meal.
A grand photoshoot was conducted for the FLAMENCO brand, capturing its essence: the art of cooking, elegance and Mediterranean passion. The visual concept highlights the product's natural beauty, refinement and connection to the aesthetics of haute cuisine.
The "ROST" group of companies, with its FLAMENCO brand, is shaping a new culture of vegetable consumption by creating products for those who always choose only the best.
Photo and video materials used in this project provided by: customer / BRANDEXPERT «Freedom Island» / ShutterStock / Freepik / Unsplash / Pexels / Goodmockups / Pixpine
