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IXcellerate

IXcellerate is a leading operator of commercial data centers and a home for hypercloud in Russia. Brandexpert agency developed a new brand strategy, a brand guidelines manual, updated IXcellerate’s corporate identity, created user-friendly web design and advertising materials. Maintaining continuity with the previous identity design was a strategic decision that helped retain the existing audience and brand equity. At the same time, slight updates in design helped to create a smoother overall brand image.
Комплексный рестайлинг бренда IXcellerate: разработка платформы позиционирования бренда, создание логотипа, фирменного стиля, брендбука, дизайна сайта, корпоративного каталога и рекламных материалов.
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В рамках проекта разработан брендбук, содержащий полное руководство по управлению брендом
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Профессиональная разработка комплекса рекламных материалов бренда позволила эффективно позиционировать бренд
Разработка логотипа и фирменного стиля IXcellerate с сохранением преемственности
UX дизайн корпоративного сайта позволил упростить навигацию и повысить удовлетворенность пользователей
Актуализированный дизайн логотипа и фирменный стиль бренда отражают современный, динамичный и амбициозный характер бренда
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Provided services:
Biolio
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Notes.

In the project, photo and video materials were used: provided by the client / BRANDEXPERT 'Island of Freedom' / ShutterStock / Freepik / Unsplash / Pexels / Goodmockups / Pixpine

  
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The BRANDEXPERT Team.
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